Perilaku Menonton Mukbang dan Preferensi Makanan Mahasiswa di Jakarta
https://doi.org/10.33860/jik.v16i2.1190
Keywords:
Mukbang, Preferensi makan, Asupan makan, FastfoodAbstract
Mukbang adalah siaran makan yang dilakukan secara langsung dan menyajikan makanan dalam jumlah besar yang viral di media sosial. Budaya mukbang, agama/kepercayaan, status sosial ekonomi, personal preference, rasa lapar, nafsu makan, rasa kenyang, dan kesehatan merupakan faktor yang dapat mempengaruhi pola makan seseorang. Tujuan dalam penelitian ini untuk menganalisis hubungan kebiasaan menonton video mukbang dengan preferensi makan pada mahasiswa di DKI Jakarta. Penelitian ini menggunakan desain cross-sectional yang melibatkan 413 mahasiswa di DKI Jakarta. Data kebiasaan menonton video mukbang diukur dengan menggunakan Mukbang Addiction Scale (MAS) dan preferensi makanan diukur dengan kuesioner terstruktur yang disebar dengan online form. Data pola makan diukur dengan menggunakan FFQ (Food Frequency Questionnaire). Data dianalisis menggunakan analisis chi-square. Sebanyak 42,8% subjek teradiksi mukbang, dan 7,7% preferensi makan tinggi terhadap fastfood. Data statistik menunjukkan adanya hubungan yang signifikan antara kebiasaan menonton video mukbang dengan preferensi makanan pada mahasiswa di DKI Jakarta (p < 0,05), terutama pada mahasiswa dengan status gizi normal. Preferensi makanan mahasiswa didominasi frekuensi konsumsi protein, sayuran dan fastfood. Dapat disimpulkan bahwa terdapat hubungan kebiasaan menonton video mukbang dengan preferensi makan pada mahasiswa, terutama pada jenis makanan protein, sayuran dan fastfood.
References
World Health Organization, 2020. Malnutrition. [Internet]. World Health Organization; 2020 [cited 2021 Nov 20]. Available from: https://www.who.int/news-room/fact-sheets/detail/malnutrition
Biswas, T. Townsend N, Maglahaes RJS, Islam MS, Hasan MM, Mamun A., 2019. Current Progress and Future Directions in the Double Burden of Malnutrition among Women in South and Southeast Asian Countries. Current Developments in Nutrition, 2019, pp. 1-8.
Badan Penelitian dan Pengembangan Kesehatan, Laporan Nasional Riskesdas 2018. Kementerian Kesehatan RI, 2018
Zulfannisa, N. H., Supadi, J. & Y., Determinan Faktor – Faktor Berkaitan Dengan Kejadian Obesitas Pada Orang Dewasa Usia 30 – 50 Tahun di. Jurnal Riset Gizi, 2018 pp. 48-52
Genena, D. M. & Salama, A. A., Obesity and Eating Habits among University Students in Alexandria, Egypt: A Cross Sectional Study. World Journal of Nutrition and Health, 2017 5(3), pp. 62-68.
Donnar, G., ‘Food porn’ or intimate sociality: committed celebrity and cultural performances of overeating in meokbang. 2017 8(1), pp. 122-127.
Pereira, B., Sung, B. & Lee, S., I Like Watching Other People Eat: A Cross-cultural Analysis of The Antecedents of Attitudes Towards Mukbang. Australasian Marketing Journal, 2019 pp. 78-90.
Margawati, A., Wijayanti, H. S., Faizah, N. A. & Syaher, M. I., Hubungan menonton video mukbang autonomous sensory meridian response, keinginan makan dan uang saku dengan asupan makan dan status gizi mahasiswa. Jurnal Gizi Indonesia, 2020 8(2), pp. 102-109.
Hanifah, E., 2011. Cara Hidup Sehat. Jakarta: PT. Sarana Bangun Pustaka.
Kircaburun, K. Stavropoulos V, Harris A, Calado F, Emirtekun E, Griffiths MD., 2020. Development and Validation of the Mukbang Addiction Scale. International Journal of Mental Health and Addiction, 2021, 19, 1031-1044
Xu, W., Does Watching Mukbang Help You Diet? The Effect of The Mukbang on The Desire to Eat. [Theses] Cornell University, 2019
Colley RC, Bushnik T, Langlois K. Exercise and screen time during the COVID-19 pandemic. Heal Reports. 2020;31(6):1–11.
Qin F, Song Y, Nassis GP, Zhao L, Dong Y, Zhao C, et al. Physical activity, screen time, and emotional well-being during the 2019 novel coronavirus outbreak in China. Int J Environ Res Public Health. 2020;17(14):1–16.
Sultana A, Tasnim S, Hossain MM, Bhattacharya S, Purohit N. Digital screen time during the COVID-19 pandemic: a public health concern. F1000Research. 2021;10:81.
Strand, M. & Gustafsson, S. A. Mukbang and Disordered Eating: A Netnographic Analysis of Online Eating Broadcasts. Cult Med Psychiatry, 2020 p. 586–609.
Choe, H., Eating together multimodally: Collaborative eating in mukbang, a Korean livestream of eating. Language in Society, 2019 Issue 48, pp. 171-208
Kang E, Lee J, Kim KH, Yun YH, The popularity of eating broadcast: content nalysis of mukbang youtube videos, media coverage, and the health impact of mukbang on public. Health Informatics Journal, 2020 26(3), 2237-2248
Bruno, A. L. & Chung, S., Mŏkpang: Pay me and I’ll show you how much I can eat for your pleasure. Journal of Japanese and Korean Cinema, 2017, Volume 9, pp. 155-171.
Hong, S. & Park, S., Internet mukbang (foodcasting) in South Korea. In I. Eleá & L. Mikos (Eds.) ed. Göteborg: Nordicom., 2018
Park, K., South Korea to clamp down on binge-eating trend amid obesity fears. [Online] 2018. Available from: https://www.telegraph.co.uk/news/2018/10/25/south-korea- clamp-binge-eating-trend-amid-obesity-fears/[Accessed 21 Oktober 2021].
Shipman, A., YouTube trend for extreme food challenges encourages binge eating, warn psychologists. [Online], 2018 Available from: https://www.telegraph.co. uk/news/2019/09/08/youtube-trend-extreme-food-challenges-encourages-binge-eating/
[Accessed 21 Oktober 2021].
Spence, C., Mancicni, M. & Huisman, G., Digital commensality: Eating and drinking in the company of technology. Fronties in Psychology, 2019, Volume 10.
Folkvord A, de Bruijne M. The Effect of the Promotion of Vegetables by a Social Influencer on Adolescents’ Subsequent Vegetable Intake: A Pilot Study. Int J Environ Res Public Health. 2020 Apr; 17(7): 2243
Silva J, Capurro G, Saumann MP, Slachevsky A., Problematic eating behaviors and nutritional status in 7- to 12-year-old Chilean children. International Journal of Clinical and Health Psychology, 2013 13(1):32-39
Wang S. A study on potential health issues behind the popularity of “mukbang” in china. Dissertation Middle Tennessee State Univerity 2020
Ardrini DAM, Lubis D, Utami NWA, ‘I want what they’re eating’: College students’ experiences in watching food content on YouTube. Public Health and Preventive Medicine Archive (PHPMA) 2020, Volume 8, Number 1: 11-16
Yun S, Kang H, Lee H. Mukbang- and Cookbang-watching status and dietary life of university students who are not food and nutrition majors. Nutr Res Pract. 2020 Jun; 14(3): 276–285
Downloads
Published
How to Cite
Issue
Section
License
Authors who publish with Poltekita : Jurnal Ilmu Kesehatan agree to the following terms:
- Authors retain copyright and grant the journal right of first publication with the work simultaneously licensed under a Creative Commons Attribution License (CC BY-SA 4.0) that allows others to share the work with an acknowledgment of the work's authorship and initial publication in this journal.
- Authors are able to enter into separate, additional contractual arrangements for the non-exclusive distribution of the journal's published version of the work (e.g., post it to an institutional repository or publish it in a book), with an acknowledgment of its initial publication in this journal.
- Authors are permitted and encouraged to post their work online (e.g., in institutional repositories or on their website) prior to and during the submission process, as it can lead to productive exchanges, as well as earlier and greater citation of published work.
This work is licensed under a Creative Commons Attribution-ShareAlike 2.0 Generic License.
Poltekita : Jurnal Ilmu Kesehatan is licensed under a Creative Commons Attribution-Share Alike 4.0 International License
You are free to:
- Share, copy and redistribute the material in any medium or format
- Adapt, remix, transform, and build upon the material for any purpose, even commercially.
- The licensor cannot revoke these freedoms as long as you follow the license terms.
